Save £1bn with my dad's diet

With a UK diet industry worth £1bn and a US one worth £70bn and the revelation that only one in 100 dieters are able to keep the weight off it doesn't take a mathematician of the calibre of Matt Damon in Good Will Hunting to realise that lots of billions of pounds are being wasted on pointlessness and not many of the other kinds of pounds are being shed. So let me introduce my dad's diet: don't eat bread.

It works for him and it works for me. In a fortnight I can slim from pregnant to svelte with little effort. Take it one step further and cut out wheat - so no biscuits or cakes - and within weeks you can start looking ill if that's the look you crave. Add a bit of exercise into the mix and your rib cage will soon be visible through your chest for all to admire.

Now that bread is more expensive than fresh fruit, even in winter, the dad diet will save you money and your life. Not bad for not doing anything much at all. Please make cheques out to Richard Browning for £71bn.

Or buy my book.